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UA Europe Conference
UA Europe Annual Conference 8-9 June 2017, Harrogate, UK

Gold Sponsor:

MadCap Software logo

Silver Sponsors:

3di logo Fluid Topics logo

The Conference for
Software User Assistance

The Conference for Software User Assistance Professionals

Conference partners:

WritersUA logo logo

Frequently Asked Questions (FAQs)

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Why should I attend UA Europe 2017?

Here are some great reasons for attending UA Europe 2017
(you might want to mention these to your boss):

  • In two information-packed days, you pick up a broad range of skills and knowledge that is simply not available on a standard training course.
  • We've hand-picked all of the current hot topics and issues for you, saving you many hours of sifting through emails, blogs, journals, and newsletters for the information that really matters to you.
  • The conference gives you a unique chance to meet and pick the brains of some of the world's leading consultants and experts in the field of user assistance and technical communication.
  • You'll have many opportunities to share experiences, ideas, and opinions with your peers from more than twenty different European countries.
  • In answer to the question Would you attend the UA Europe Conference again in the future? on last year's conference evaluation form, 100% of respondents said Yes.
  • The conference provides a high-energy, professional, and well-organised environment for learning.
  • You'll take away many practical tips and ideas that will save you time, enhance the quality of your user assistance, and improve the feedback from your users.
  • We'll also make sure that you have a good time!


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What is included in my registration fee?

Your conference registration fee includes:

  • Admission to all conference sessions
  • Copies of presenters' slides in electronic format
    (supplied in advance of the conference)
  • Three-course lunch on both days of the conference
  • Refreshments throughout the two days of the conference
  • Participation in all conference social and entertainment activities

The registration fee does not include breakfast, dinner, or accommodation at the conference hotel. However, breakfast is included in the special room rate at of £115 GBP per night for a Standard room at the hotel. Also, a range of other hotels to suit all budgets is available in the same local area. See UA Europe 2017 Accommodation Options.


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Who am I likely to meet?

You will be rubbing shoulders with other user assistance specialists from more than twenty countries from throughout Europe and the rest of the world. Countries represented at the conference in recent years include Australia, Austria, Belgium, Bulgaria, China, Czech Republic, Denmark, Finland, France, Germany, Hungary, India, Ireland, Israel, Italy, Latvia, Netherlands, Norway, Poland, Romania, Russia, South Africa, Spain, Sweden, Switzerland, Ukraine, UK, United Arab Emirates, and USA.

Job titles at last year’s conference included Technical Writer, Documentation Manager, Senior Information Developer, Knowledge Architect, Chief Documentation Consultant, Documentation Lead, Senior Technical Author, Project Manager, and Translator.


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How long has the conference been around?

The annual conference started in June 1997, and first took place at the Novotel Hotel in Hammersmith, London. It was then called the European Online Help Conference and was organised by Digitext, a leading UK documentation services company, in partnership with US company WinWriters. Matthew Ellison was a member of the Digitext management team for the inaugural conference, and helped to design a programme that featured the exciting new innovation from Microsoft, HTML Help.

In 2003, organisation of the conference was taken on by WritersUA (the new name for WinWriters) and then in 2006 it transferred to Matthew Ellison Consulting. In 2009 the conference was renamed to UA Europe.

UA Europe 2017 is the 12th consecutive annual conference organised by Matthew Ellison Consulting, and the 21st consecutive annual conference since its start in 1997.


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What time does the conference start and finish?

The conference presentations start at 9.00am on Thursday 8th June, and finish at 4.15pm on Friday 9th June.


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Do I receive copies of presenters' slides?

Yes — a week before the conference starts you will receive by email a link to a password-protected directory containing all presenters' slides and other handout materials in PDF format. You are welcome to download these files for your own personal use. We ask you not to distribute them or make them available to anyone else since the materials are subject to copyright.

At the conference, you will receive further printed materials including a full conference programme and list of delegates (restricted to those that have given us permission to include their name and company name on the list).


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Do I need to bring my laptop computer?

No — you do not have to bring a computer to the conference. If fact, being without a computer is in many ways a good thing as it allows you to focus completely on the live conference experience without being distracted by email.

However, we fully understand that you may choose to bring a laptop or tablet so that you can refer to electronic copies of the presentation slides (provided to you in advance of the conference) or use social media such as Twitter. It is really your decision!


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Is there free Wi-Fi at the conference?

Yes — there is free Wi-Fi available throughout the conference rooms, hotel public areas, and within the guest rooms.


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What is the dress code?

There is no dress code for UA Europe 2017. In other words, please wear whatever you feel most comfortable in — whether that's jeans and a T-shirt, casual work wear, or smart suit. Anything goes at UA Europe.


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Do you cater for food allergies and other special dietary requirements?

Yes — we ask all registered delegates in advance of the conference about any food allergies or special dietary requirements that they may have, and this information is passed to the hotel. As a result, special requirements are catered for at lunch and other refreshment breaks.


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Do I have to stay at the conference hotel?

Although we encourage you to stay at the conference hotel in order to get the most from your conference experience, this is not mandatory. There are many other hotels to suit all budgets and tastes in the same local area. See UA Europe 2017 Accommodation Options.


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What happens in the evenings?

On Wednesday 7th June (the evening before the conference starts) there will be social activities in and around the hotel starting from 18:00, and lightning talks at 20:00. These activities provide an informal learning environment in which to meet and get to know other delegates and speakers before the conference starts.

On the evening of Thursday 8th June there will be presentations by conference exhibitors on the products and services that they provide, a reception including complimentary drinks and canapés for all delegates, and entertainment. Further details of this evening's activities will be published nearer the conference date.


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How effective are FAQs?

Some people consider FAQs to be an unhelpful random list of questions and answers that simply duplicates information you can find within the appropriate section of a well-designed website. Others believe FAQs to be an effective way of answering specific real-life questions concisely and directly in a single easy-to-find location. You'll find plenty of people at the conference who will be keen to continue this debate...


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